Mend Marketing Hashtag Tips Marketing Tips

Mend Marketing Co would love to be of help

How to Use
Hashtags on

February 14, 2022

Mend Marketing Co would love to be of help

We have all had those times where we are wanting to reach more people with our instagram posts but just can’t figure out how. Luckily, we have the inside scoop on how to use hashtags to your advantage within your posts. Here are our three best tips for how to use hashtags on Instagram.

Number of Hashtags

Since you can only have 30 hashtags per post, the hashtags that you choose to use should be well thought-out, researched, and specific to your brand or product. These brand / industry specific hashtags allow for your posts to be included within that particular hashtag grouping. This then brings more possibilities for new engagement.

Hashtag Bundles

Having multiple “bundles” of these hashtag clusters for your specific brand pillars is a great idea. This then gives you the opportunity to rotate hashtags to ensure you are reaching the most amount of people possible. Attaching these hashtag bundles to your core content pillars is also a great way to ensure that you are rotating through each hashtag bundle.

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Hashtag Engagement

Searching up a specific hashtag in the search bar allows you access to thousands of photos and businesses that are interested in the same industry or product. Engaging with these accounts allows you to widen your business community, and to create connections through a form of networking. Liking and commenting on photos brings your account to the attention of others. This therefore, brings about the possibility of new business or building business relationships.

If you want to learn more about how to use hashtags on instagram and boost your social media presence, Mend Marketing is passionate about marketing, collaborating with local businesses, and utilizing skills in the marketing industry. Kickstarting content creation, marketing initiatives, facilitating customer engagement, building corporate culture, and fostering community connections, we might be the solution to your small business social media needs. Send us an email at to connect!