
Working with
Signal Hill
Helping Teens Value Every Person
Educational Resources
Workshops Designed to Support Teachers
The online conversations surrounding mental health, leadership, and thriving as a teenager are ever-growing. Signal Hill has crafted workshops designed for teachers to help them best connect with their students and let them know that they are not alone. With this in mind, the social presence for Signal Hill sought out to be relatable while providing valuable resources for educators. With this target in mind, we adopted the current social strategy integrating gifs, memes, and meaningful reels to direct traffic to Signal Hill’s workshops.
Platforms we managed

"There is nothing new about the observation that challenges, and potential risks are ever-present in the lives of youth and the communities they live in. What is new is clear evidence that youth can be resilient and thrive in the face of adversity."
"Signal Hill has embraced this paradigm shift from focusing on ‘what’s wrong’ to ‘what’s right’ in youth as a starting point for fostering optimal social development, mitigation of risk behaviours, and enhanced mental well-being."
— Wayne, Psychologist

"Hearing other’s share their story helped me realize that my struggles don’t make me less valuable. My hope in sharing my story is that maybe I can help someone else realize this.
I want my hurt to matter and I want what I’ve learned from my hurt to positively help others."
Just 8 more days till we release Delaney's story where she shares her personal struggles with mental health. If you or someone you know may relate, we encourage you to stay tuned/get connected with us!

One of the key things we've learned over the years is that reaching young people requires a lot more than simply loading them up with content and statistics.
How we engage is just as important as what we say. So, we’ve crafted our approach to be story-based, humorous, and highly relevant to the world of young people.
In other words, and to be a bit cheeky, we share the important stuff that parents and teachers are saying, but just do it in a funnier and more relatable and engaging way.
The Results
+600
Followers
+264%
Impressions
+255%
Accounts Reached
